SEO Content Gameplan for www.brasscastle.co.uk

Here’s the custom content plan for www.brasscastle.co.uk generated by PageGenie.

This content plan aligns your website’s content with your product’s unique selling points and addresses the needs and interests of your target audience. Use this plan to increase search engine result impressions and improve user engagement metrics.

Introduction

Brass Castle Brewery (www.brasscastle.co.uk)

• Brass Castle Brewery is a UK-based brewery offering traditional and unique beer styles, with an emphasis on creating vegan and gluten-free options.
• Their beers include classic options like IPAs and Pale Ales, as well as more adventurous flavors featuring unique ingredients or aging processes.
• With a commitment to sustainability, the brewery recycles its spent grain and uses solar panels for energy.
• Estimated Traffic: Unable to determine

Competitor 1 – Brew York (www.brewyork.co.uk)

• Brew York is another UK-based brewery offering an extensive range of beers, from classics like IPAs and stouts to seasonal beers and collaborations with other breweries.
• They have a focus on interesting flavor combinations and have created experimental options like Tonkoko, a milk stout with coconut, tonka beans, vanilla, and chocolate.
• Brew York has a tap room and beer hall attached to their brewery in York, creating an experiential site for their customer base.
• Estimated Traffic: Unable to determine

Competitor 2 – North Brewing Co (www.northbrewing.com)

• North Brewing Co is a leading UK brewery, focusing on modern, innovative beer styles while emphasizing quality and flavor.
• Their product range includes IPAs, Pale Ales, and Sours, with numerous limited edition and collaboration beers, giving them versatility.
• North Brewing Co has several tap rooms and retail locations in Leeds, along with a strong social media presence, positioning them as a community-focused brewery.
• Estimated Traffic: Unable to determine

Targeted Keywords

Here are the first 15 out of 100 targeted keywords likely to help Brass Castle Brewery match or outperform its competitors’ organic traffic generation and attract Beer drinkers / vegans / gluten-free interested in Brewery – beer sales. Keyword selection is based on a combination of high monthly search volume, low-to-medium keyword difficulty, your website’s content, competitors’ current keyword rankings, and several other factors.

• vegan beer
• gluten-free beer
• UK breweries
• craft beer
• pale ale
• IPA beer
• brewery tours
• specialty beers
• beer tasting
• online beer sales
• sustainable breweries
• craft beer UK
• gluten-free ale
• vegan-friendly beer
• beer collaborations

Looking to outperform Brew York and North Brewing Co? Schedule a brief call with Russell at PageGenie to receive your full Content Blueprint complete with a list of 100 targetted high volume, longtail, and niche keywords and 50 optimized article titles. Learn how PageGenie continually optimizes and executes your content marketing plan by generating algorithm-pleasing content without you lifting a finger. Receive your full Content Blueprint.

Pillar Topics, Subtopics, and Keywords

Pillar Topic: Vegan and Gluten-Free Beers

• Subtopic: Vegan beer options
• Related Keywords: vegan beer, vegan-friendly beer
• Subtopic: Gluten-free beer options
• Related Keywords: gluten-free beer, gluten-free ale
• Subtopic: The brewing process for vegan and gluten-free beers
• Related Keywords: sustainable breweries

Pillar Topic: Understanding Different Beer Styles

• Subtopic: Classic beer styles
• Related Keywords: pale ale, IPA beer
• Subtopic: Specialty and experimental beer styles
• Related Keywords: specialty beers, beer collaborations
• Subtopic: Trends in the craft beer scene
• Related Keywords: craft beer, craft beer UK

Pillar Topic: Brewery Experience

• Subtopic: Brewery tours and tastings
• Related Keywords: brewery tours, beer tasting
• Subtopic: Online beer sales and shopping
• Related Keywords: online beer sales
• Subtopic: UK breweries and their communities
• Related Keywords: UK breweries, North Brewing Co, Brew York

In the next step, we will provide five optimized article titles based on the pillar topics, subtopics, and keywords listed above, followed by a 1500-word article outline based on the first article title.

This outline provides a solid structure for an engaging, informative article that aligns with this SEO content strategy and drives readers further down your funnel onto your collections and product pages where they are converted from readers into shoppers and ultimately, paying customers.

Receive your Free 1500-word Article

Did you know?

PageGenie has industry experts who review and edit your content for technical accuracy and imbue personality and human experience into every article. PageGenie combines the best benefits of human experts and machine learning to up-level your brand's content marketing. Have PageGenie generate bespoke content that places your brand on top of mind and at the top of Google's search results.
Schedule a call with Russell and along with learning how we'll increase your organic traffic, you'll receive a sample article that you are free to use whether you onboard with us or not. Click here to schedule a brief call now.